Alice Eduardo is one of the most powerful and inspiring businesswomen in the Philippines.
As the founder, president, and chief executive officer of Sta. Elena Construction and Development Corporation, she broke every barrier in a male-dominated industry to build one of the country’s most formidable construction firms.
Nicknamed the “Woman of Steel,” Alice Eduardo’s story is one of determination, grit, and visionary leadership that continues to inspire entrepreneurs across Asia.
Profile Details
| Full Name | Alice Galang Eduardo |
| Born | March 20, 1965 |
| Age | 60 years old |
| Birthplace | Cabanatuan / Jaen, Nueva Ecija, Philippines |
| State of Origin | Nueva Ecija, Philippines |
| Nationality | Filipino |
| Occupation | Businesswoman, Entrepreneur, Philanthropist |
| Parents | Andres Eduardo (Father, Dentist), Elisa Galang (Mother, CPA) |
| Siblings | Melba, Small (sisters), Joel (brother) |
| Children | Jacqueline, Jameson, and Jessica Vitangcol |
| Relationship | Single mother |
| Net Worth | Estimated $5 million – $10 million |
Early Life
Alice Galang Eduardo was born on March 20, 1965, in Cabanatuan / Jaen, Nueva Ecija, Philippines, the eldest of four children of Andres Eduardo and Elisa Galang. Her father was a dentist while her mother was a certified public accountant a household built on professional ambition and academic excellence. Growing up in this environment, Alice developed an early appreciation for discipline, numbers, and hard work.
Even before she became one of the Philippines’ most celebrated entrepreneurs, Alice displayed an instinctive passion for real estate and property. While still a college student, she bought her first condominium unit in Ortigas a bold move that foreshadowed the real estate and construction titan she would become. The Eduardo family, including her siblings Melba, Small, and Joel, came from a family of entrepreneurs who had stakes in garments export, rice milling, and rice trading businesses, giving Alice a commercial upbringing that would prove invaluable.
Education
Alice Eduardo pursued her higher education at the University of Santo Tomas (UST) in Manila, one of the Philippines’ most prestigious and historically rich universities. Her academic background helped equip her with business acumen and analytical skills that would later serve as the backbone of her entrepreneurial endeavors. The University of Santo Tomas later conferred on her an honorary doctorate in commerce in recognition of her extraordinary achievements in the business world.
Career
Alice Eduardo’s entrepreneurial journey began in earnest in 1995 when she founded Sta. Elena Construction and Development Corporation. Starting with just four rented cranes, she immediately set her sights on large-scale projects. Her big break came when Sta. Elena was subcontracted to build the foundation for a power plant in Batangas. This early contract established her credibility in the fiercely competitive construction industry and opened doors to even bigger opportunities.
Her perseverance in the field including personally overseeing steel fabrication tasks under grueling conditions earned her the nickname “Woman of Steel,” a moniker that reflects both her company’s core material and her unyielding professional resolve. Under her leadership, Sta. Elena grew from a small startup to an AAA and Large B-rated company, meaning it holds a capitalization of at least PHP 300 million and qualifies to bid for any billion-peso infrastructure project in the country.
Among her most significant achievements was winning the bid to develop the First Gen-Siemens San Gabriel Power Plant in Batangas, a $600 million natural gas-fired power plant. This made Sta. Elena the first Filipino contractor that Siemens ever hired to construct its power plant, solidifying the firm’s international-grade competence. Alice is widely credited with being responsible for constructing approximately 80 percent of Entertainment City in Parañaque the country’s premier integrated resort and entertainment district.
Today, Sta. Elena employs thousands of workers and has achieved milestones such as six million safe man-hours on projects. Alice remains hands-on, personally visiting construction sites and maintaining the same drive that launched the company three decades ago.
Beyond construction, Alice is also known for her extensive art collection featuring prominent Filipino artists, and she is a passionate advocate for culture and the arts. She has a home on Sunset Boulevard in Beverly Hills, California, and splits her time between the Philippines and the United States.
Awards & Nominations
- 2003 – Go Negosyo 50 Inspiring Women of Passion
- 2017 – PeopleAsia People of the Year
- 2018 – Forbes Asia Heroes of Philanthropy (one of 40 honorees)
- Honorary Doctorate in Commerce – University of Santo Tomas
Social Media
Alice Eduardo is active on Instagram, where she shares her personal life, travels, luxury lifestyle, and professional milestones. Her posts frequently feature her family, luxury automobiles, designer fashion, and her beloved art collection.
- Instagram: @alicegeduardo
- Official Website: aliceeduardo.ph
Personal Life
Alice Eduardo is a proud single mother to three children: Jacqueline, Jameson, and Jessica Vitangcol. She divides her time between Manila and Los Angeles, where she maintains a mansion on the iconic Sunset Boulevard in Beverly Hills. Her social media gives fans a rare window into her lavish yet grounded lifestyle which includes Rolls-Royce automobiles, Hermès bags, and Gucci fashion, alongside family moments and charitable endeavors.
Alice is deeply philanthropic. In December 2018, she was honored as one of Forbes Asia’s 40 Heroes of Philanthropy, having personally donated $277,000 to build a 320-square-meter isolation ward for terminally ill cancer patients at the Philippine General Hospital (PGH), along with an additional $370,000 for dormitories for patients’ families. She also provided $184,000 for Habitat for Humanity housing projects and $185,000 to build homes for victims of Typhoon Yolanda. Her philanthropic efforts extend to the Philippine Red Cross and Caritas Manila.
In 2023, Sta. Elena faced a regulatory challenge when the Laguna Lake Development Authority raised concerns over the company’s attempt to reclaim land in Laguna de Bay, alleging illegal development. Alice has maintained her position and continues to steer the company forward through these regulatory complexities.
Net Worth
Alice Eduardo’s estimated net worth is between $5 million and $10 million, with her primary source of wealth being Sta. Elena Construction and Development Corporation one of the Philippines’ leading construction and development companies. Her income streams include large-scale infrastructure contracts, real estate development, and business investments.
Her Beverly Hills property portfolio and overseas assets also contribute significantly to her overall wealth.
FAQs
Who is Alice Eduardo?
Alice Eduardo is a Filipino businesswoman and the founder, president, and CEO of Sta. Elena Construction and Development Corporation. She is known as the “Woman of Steel” for her pioneering work in the Philippine construction industry.
How did Alice Eduardo become famous?
She rose to prominence by building Sta. Elena Construction into one of the Philippines’ top construction firms, particularly through her work on major infrastructure projects including the San Gabriel Power Plant and Entertainment City in Parañaque.
How many children does Alice Eduardo have?
Alice Eduardo has three children: Jacqueline, Jameson, and Jessica Vitangcol.
What is Alice Eduardo’s net worth?
Her net worth is estimated at between $5 million and $10 million, built primarily through her construction and real estate empire.
What awards has Alice Eduardo won?
She has been recognized by Forbes Asia as a Hero of Philanthropy, PeopleAsia as Person of the Year 2017, and received an honorary doctorate from the University of Santo Tomas.
Conclusion
Alice Eduardo is a towering figure in Philippine business and philanthropy. Her story from a girl in Nueva Ecija who bought her first condo while still in college to a billionaire builder who constructs billion-peso power plants is one of the most compelling entrepreneurial narratives in Southeast Asia. As the undisputed “Woman of Steel,” Alice Eduardo has not only proven that gender is no barrier to success in construction or any other industry; she has also demonstrated that true greatness is measured not just by wealth, but by the lives you uplift along the way.